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N3L Introduces Interactive Retail Technology in New Bay Area Sport...



N3L Optics is proud to announce the grand opening of its sport performance sunglass store at Hillsdale Mall in San Mateo, CA on November 21, 2008. N3L Optics takes an innovative approach with the use of technology to simulate real life conditions in the store--offering customers the ability to experience the benefits of the latest in high-performance eyewear and select the perfect match for their active lifestyles.





Designed with the athlete, sports and outdoor enthusiast in mind, N3L Optics is a destination stop for anyone interested in improving performance and overall experience with the right choice in sport sunglasses. N3L delivers a unique customer experience with innovative stations such as:



N3L Smart Mirror--Using RFID technology, N3L'ss Smart Mirror identifies the frames that a customer is wearing and displays key features and specifications for each selection. Customers can also use the N3L Smart Mirror to take a photo and email friends and family their choice for new eyewear.



Newton Immersive Display--N3L'ss touch screen display teaches customers about the features and product specifications from leading manufacturers of sport performance eyewear.



Explorer Chamber--N3L'ss Explorer Chamber is an environmental simulator where customers can test frames and lenses under varying light and airflow conditions and measure the effects of up to 65 mph winds.



N3L Custom Fit Station--N3L'ss highly trained staff will help customers build their own custom sunglasses or goggles and will also ensure chosen eyewear is uniquely fit to the customer'ss lifestyle.



With N3L Optics, our approach is to use the latest technology to enrich consumers with an interactive, highly informative experience in a unique store setting, said Kendra Reichenau, Senior Vice President of N3L Optics. Now with our new store in Hillsdale Mall, we'sre empowering Bay Area customers to experience performance benefits in the store so they can make the perfect choice for their active lifestyle.



N3L Optics will showcase the best sport performance sunglass assortment in the industry with over 900 frames and 21 brands featuring Oakley, Spy, RayBan, Maui Jim, Prada and Smith to name a few. N3L'ss broad offering of premium performance brands firmly positions N3L Optics as the destination for the Bay Area'ss outdoor enthusiasts.



About N3L Optics


N3L Optics is a revolutionary sunglass store committed to carrying the world'ss best assortment of performance eyewear. Driven by innovation, the N3L retail experience will forever change the way performance eyewear is discovered, ensuring customers always find the right frame, shape and lens for their specific sport or environment. For more information, visit N3L Optics at Hillsdale Mall located at 60 31st Street Ave, San Mateo, CA, or call 650-571-0271.






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