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Research and Markets The Superstudy of Sports Participation is your...

Research and Markets (http://www.researchandmarkets.com/reports/c21758) has announced the addition of The Superstudy of Sports Participation: Outdoors Sports Results Volume III 2005 to their offering.



A national consumer mail panel survey of 25,000 adults and children conducted in January 2005 monitors an unprecedented 103 sports and activities, with tracking data spanning 1987 to the present. Demographic, attitudinal and behavioral dimensions are measured, including number of days per year, years of participation, venue, cross-participation, core market profiles. New data collection methodology yields most accurate projections ever of U.S. sports populations.



This definitive research on sports participation is purchased by a wide array of organizations, including sporting goods manufacturers, marketing and communications firms, parks and recreation departments, venture capitalists, packaged goods companies, consumer and trade publications, sports marketing firms, trade associations and universities, for monitoring sports, recreational and leisure trends.



In addition to a wealth of sports marketing research applications encompassing trends, demographics, and statistics targeted to participant sports, the Superstudy offers an abundance of data and analysis for Sports Management, Sports Studies, Leisure Research, Recreational Sports and Marketing/Communications programs.



For more information visit http://www.researchandmarkets.com/reports/c21758



Laura Wood

Senior Manager

Research and Markets

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Fax: +353 1 4100 980

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