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Tier One Partners Taps PR Industry Veteran Andrea Roesch to Lead West...

Tier One Partners, LLC, a full-service public relations firm that offers all senior talent through a highly-flexible and cost-effective model, today announced the company has tapped public relations industry veteran, Andrea Roesch, as senior partner to lead its West Coast region. In this role, Roesch will play a major role in overseeing Tier One's8217;s West Coast operations, including identifying new business opportunities, continuing to recruit other senior practitioners into the agency and serving as the lead on account activities. Additionally, Tier One announced three new West Coast-based clients, including GrandCentral, Insider Pages and PowerReviews.



's8220;Andrea brings a tremendous depth of public relations and marketing communications experience to Tier One,'s8221; said Marian Hughes, managing partner, Tier One Partners. 's8220;The results she's8217;s secured for her clients throughout her career are testament to her strategic thinking and her outstanding knowledge of the national media. Andrea is also a former client of Tier One's8217;s and her electing to join our agency is a wonderful reflection of the quality of the agency's8217;s work and of our value proposition.'s8221;



About Andrea Roesch



Prior to joining Tier One Partners, Roesch served as director of marketing and public relations for well-funded Silicon Valley start up, AuctionDrop. Roesch successfully launched AuctionDrop into the market and was responsible for crafting the marketing and public relations strategy that positioned AuctionDrop as the market leader in the emerging eBay drop off space. Before AuctionDrop, Roesch was director of public relations for NIA Creative, a full service branding firm. Her public relations agency experience includes roles at Niehaus Ryan Wong Public Relations and InterActive Public Relations. She began her career as a language consultant with Siemens Business Communications Systems. Roesch holds a masters degree in public and international affairs from the University of Pittsburgh and a bachelor of arts degree from Tufts University.



About the New Clients



The three new clients represent the wide range of companies that are embracing both Tier One's8217;s 's8220;All Senior, All the Time's8221; model and the agency's8217;s outstanding quality of work:



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GrandCentral (www.grandcentral.com), based in Fremont, Calif., is an emerging personal communications company



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Insider Pages (www.insiderpages.com), based in Redwood City, Calif., is a reviews-driven local community search site built around the concept that the best way for consumers to find a local business is through a personal recommendation



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PowerReviews (www.powerreviews.com), based in Millbrae, Calif., provides brands and retailers with a complete solution for customer product reviews 's8211; fully outsourced, white-label and most importantly, free of charge.



About Tier One

Tier One Partners, LLC is a full-service public relations and marketing communications firm comprised of all-senior partners with deep experience in the technology, consumer technology, professional services and consumer retail markets. Tier One uses its experience to infuse its programs with knowledgeable insight, proven strategies and creative solutions that get results. From Business-to-Business to Business-to-Consumer communications, the firm provides its range of services through a virtual team environment that enables it to deliver premium PR talent and results at highly competitive rates. The agency services clients across the country through offices in Boston, Chicago and Silicon Valley. For more information, please visit www.tieronepr.com.

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