Let'ss say someone'ss walking around the office with bad breath. Or they'sre interviewing for a job with a piece of spinach stuck in their teeth People would wonder why they don'st tend to the problem. Bad grammar is just as noticeable and offensive. It represents the user unfavorably to the world.
Worse, it can kill their career. A poorly written cover letter, website, or presentation can blow someone'ss chances at creating a great first impression, getting a job offer, sealing the
deal, retaining a client, or nabbing that promotion. Bad grammar can not only limit someone'ss job trajectory but also their social standing.
The good news Business communications expert Dianna Booher (http://www.diannabooher.com/), author of Booher'ss Rules of Business Grammar: 101
Fast and Easy Ways to Correct the Most Common Errors (http://www.boohersrules.com/) (McGraw-Hill, November 2008), assures readers they can
correct deficiencies in a matter of a few hours.
Our technology is also contributing to the demise of good grammar, says Booher. We get sloppy in text messages and tweets, and it becomes harder and harder to remember the rules when we
need them.
However, there'ss still hope for all the victims of pesky pronouns, verb-related blunders, and punctuation perils. In Booher'ss Rules of Business Grammar the author identifies the top 101
mistakes made in emails, presentations, and conversations every day. With funny examples and to-the-point memory tips at the end of each brief chapter, Booher picks apart common mistakes
and gives readers the ammo to put them back together.
Readers will learn to cut the fat from their copy, dump their doublespeak, get rid of the grammar gremlins, and write and speak like the professionals they are.
Whether they decide to skim it for a minute or study the whole book in a few hours, readers will use Booher'ss Rules of Business Grammar to set themselves apart as expert communicators.
About the Author:
Dianna Booher is the CEO of Booher Consultants (http://www.booher.com/), a communications training firm whose clients have included 22 of the 50
largest companies in America. Her impressive client list includes NASA, IBM, PepsiCo, Lockheed Martin, Northwestern Mutual, JPMorgan Chase, and Siemens, among many others.
She is a nationally known expert on the topic and is regularly featured in national media on business communication issues, including Good Morning America, Wall Street Journal, New York
Times, NPR, Fox, CNN, USA Today, Entrepreneur, Success, and more.
Booher'ss Rules of Business Grammar: 101 Fast and Easy Ways to Correct the Most Common Errors
ISBN: 978-0-07-148668-2
Paperback, $16.95
For author interviews or excerpt information, contact:
Kari Gates, Sr. Marketing Specialist
Booher Consultants, Inc.
817.318.6000