High on the minds of many real estate professionals is the ongoing controversy surrounding the marketing of real estate listings. Recent blogs discus the creation of a new agency to
police sensitive online real estate content, and the misallocation of real estate marketing dollars by well-intentioned real estate agents. Another blog recently discussed on http://www.RealBlogging.com is the visual appeal of online listings of homes for sale, while the topic of branding finds itself on the chopping block
frequently as many bloggers feel that most home buyers would dump their favorite real estate brand such as Coldwell Banker, REMAX or Century 21 if another brand or even non-brand offered
more value at the same price. A newly approved regular contributor recent started introducing real estate auctions as a way to sell homes and the power of words in the sale of homes on
the auction block.
What makes http://www.RealBlogging.com one of the best real estate blog sites out there is their openness to discuss all sides of significant
issues and to allow controversial comments and blogs. One blogger recently compared the addiction of some real estate brokers to new agents as commensurate with a crack addict's8217;s
obsessive habit for the drug. This is undoubtedly a harsh statement and can easily be countered, but it is this kind of frank discussion about important real estate related topics that is
the cornerstone of a successful blogsite.
Kudos to real estate visionaries Stefan Swanepoel, John Tuccillo, Michael Russer, Jeremy Conaway, Terri Murphy and Ralph Roberts that had the foresight and willingness to spearhead and
pioneer change in an industry known for it slow adoption of change.