The Pashmina Store has experienced sales growth of over 30% each of the last 4 years so extra warehouse space was needed just for the existing product lines. Excess space was obtained to allow the introduction of new luxury cashmere (http://www.thepashminastore.com/Cashmere-Blankets-s/7.htm) products lines such as clothing, bedding and pashmina shawls (http://www.thepashminastore.com/Pure-Pashmina-Shawls-3-Ply-s/12.htm), wraps and scarves with elaborate prints and embellishments. Since the additional space allows greater inventory on-hand, larger production orders can be made to lower product costs.
"This move allows us to remain competitive even in this time of the weakening dollar, which has greatly increased our costs since we import from Nepal," said Blair Rhodes, Vice-President of The Pashmina Store. "We can increase our order sizes to lower our product costs and still maintain our business of providing luxury cashmere pashmina goods at value prices."
About The Pashmina Store:
Established in 2003 by Blair Rhodes, The Pashmina Store website (http://www.thepashminastore.com) was born with the idea of going direct to the consumer to keep prices low and reach as wide an audience as possible. In early 2000, the family visited Nepal, and developed a great appreciation for Pashminas. Seeing firsthand the care and tradition that goes into the making of Pashmina goods, they developed a desire to share them with as many people as possible. Blair's mother, Charlene, started out doing "Pashmina Parties." The Pashmina Store offers affordable prices on top quality pashmina and cashmere goods and free standard shipping in the United States
Media contact:
Nicole Vance
The Winning Pitch
(704) 560-4917
The Pashmina Store Announces Move to Larger Warehouse and Distribution Center