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Youth ID Reveal Statistics on Irish Youth Drug Use Drinking andSmoking...

The study reveals statistics on drug use in Ireland. One in two (51%) 18 - 29 year olds have tried illegal drugs in the past, according to ID. Of those who have tried drugs in the past, 9 out of 10 have tried cannabis with four out of ten having tried cocaine or ecstasy. Just over four in ten have taken illegal drugs in the past 6 months. Illegal drugs are becoming increasingly easy to buy for this age group, which favours teenage drug use. One in three 18 - 29 year olds surveyed had a contact in their mobile phone who they felt confident they could buy drugs from. The Irish drug epidemic is not only being experienced by young adults. Our latest survey of our youth panel reveals that one in three 16 - 17 year olds have experimented with drugs (mainly cannabis).

The programme also focused on young smokers and unveils the following smoking statistics: one third of 18 - 29 year olds smoke. One third of smokers have tried unsuccessfully to give up smoking in the past. The smoking ban in Ireland has helped somewhat as one in three smokers say that they are now smoking less since its implementation.

Teenage drinking statistics show that underage drinking is common in Ireland as one in four 16 - 17 year olds claim to drink alcohol at least once a week. The locations for underage drinking for this age group tend to be at a friend'ss house (31%), at home (30%) or outdoors (22%). Despite the recession, the majority of 18 - 29 year olds drink at least once a week, though some probably wish they didn'st as one in four claim to have called someone they shouldn'st have (e.g. an ex) while drunk.

Despite some unhealthy lifestyle habits, two thirds of 18 - 29 year olds perceive themselves to live a healthy lifestyle, with just over 40% getting regular exercise. This may be Ireland'ss most body conscious generation according to ID, as six in ten males and seven in ten females are actively trying to manage their weight. Twenty nine per cent of those surveyed felt that obesity is the biggest health risk facing young Irish people (one per cent more than cancer).

About Youth ID: ID is a syndicated research programme led by OMD, Cawley Nea/TBWA and Am's225;rach Research and involving over 10 of Ireland'ss leading marketers. Launched in 2008, ID is a three year project which aims at exploring the full spectrum of Irish youth lifestyles and behaviour.

About Am's225;rach Research: Am's225;rach Research is a full service market research agency; combining Am's225;rach Consultancy (operating as an established research agency since 1989) and its sister company Research Solutions (operating in Ireland since 2000).

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