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Designed to Bypass the Efforts of Ticket Scalpers FreeTicketExchange.com...

Designed to meet the needs of sports and entertainment fans throughout the United States while bypassing the costly efforts of ticket scalpers, FreeTicketExchange.com went live and online during a morning news conference today in New York City. The innovative, new social networking Web site is intended to bypass the costly ticket broker market by providing a genuine forum for real sports and entertainment fans to obtain tickets to games and performances at reasonable prices. The online functionality of the new network will allow true fans to buy, sell and trade tickets to sporting and entertainment events without incurring any extra surcharges or fees.

"FreeTicketExchange.com will serve as the largest online network for real fans wanting to purchase, sell or trade tickets with each other - all accomplished for free by using TicketTokens, which are credits from the user's entertainment bank. This truly will be an online community and exchange forum exclusively for real fans. We've built a very easy and cyber-safe environment that eliminates the role of ticket scalpers in the secondary ticket market," explained Joe Pensa, co-founder, FreeTicketExchange.com. "No longer will real fans need to endure paying the exorbitant prices and additional fees found on other existing Web sites."

The concept for FreeTicketExchange.com was established in June 2006 by Pensa and longtime friend and business partner, MJ DiBerardino, after being unable to attend several New York Yankees games in their ticket packages. "When we could not attend a Tuesday night game against the Tampa Bay Devil Rays, we found that our seats were difficult to sell so the tickets went to waste. I was not interested in selling the tickets on one of the many Web sites which charge the buyer and seller additional fees. I wanted to sell or exchange the unused tickets with other real fans instead," said Pensa.

Shortly after, Pensa and DiBerardino talked about creating a simple tool that would only allow real fans to get event tickets without turning the average fan into a ticket broker or scalper. "We looked all over the Internet for a site or service that was simply designed for real fans and did not add enormous surcharges or fees. So, after a market research campaign and early testing phase, we are ready to launch the Beta version of FreeTicketExchange.com in October 2007. The preliminary feedback we have received is excellent and we are presently in partnership discussions with several media outlets and advertisers. We are planning an initial northeast regional marketing campaign targeting the metro New York City and Boston markets then expanding our awareness campaign aggressively south towards Philadelphia, Washington, D.C. and into Florida," said Pensa.

"This type of social networking Web site for sports and entertainment enthusiasts is way overdue. All of us have our favorite sports teams and music groups, and wish over and over again that we could see them in action a lot more. Judging by my preview of FreeTicketExchange.com it can be described as a Myspace.com Web site for real fans. It's designed by real fans for real fans," explained Craig Sirulnik, president and founder, Compufight.com Philadelphia, PA.

The free Web site also has created a role for official "Fan Club Group Leaders". This position will coordinate a number of fan club activities and help to set policies. Interested sports, music and entertainment fans should contact the FreeTicketExchange.com staff at groupleader@freeticketexchange.com.

Prior to founding FreeTicketExchange, Inc, Pensa spent 10 years working as an information technology professional in the higher education and legal industries. In 2001, he founded Adjunctmatch.com a successful Web site for educational institutions needing to recruit faculty. Pensa was also one of the original information technology leaders who pioneered online degree programs in Connecticut and later designed innovative office technologies for law firms. He is a graduate of Central Connecticut State University and an Eagle Scout.

Launched by the creators of Adjuctmatch.com FreeTicketExchange.com is a new social networking Internet destination designed for sports and entertainment fans throughout the United States. FreeTicketExchange, Inc. is located at 419 Lafayette Street, New York, NY, 10003. For more information, visit www.FreeTicketExchange.com or via email at inbox@FreeTicketExchange.com.

(MEDIA NOTE: For more information including interview resources, podcasts and photos, visit www.dennispr.com/freeticketexchange.html.)

For more information:

Ron Dresner

O: 860.523.7500

C: 860.305.7728

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