Neighborhood America, the only enterprise social software provider to have served the collaboration and public participation needs of government for nearly ten years, is making available a free eBook to help the public sector respond to President Obama'ss call for transparency (http://www.whitehouse.gov/the_press_office/TransparencyandOpenGovernment/) and open government.
Social media and mobile outreach have become a standard way of interacting and engaging with consumers. As a result, many brands have acted accordingly and have been met with great
success. Neighborhood America'ss newest eBook, 'sThe Business of Government: Why Government Leaders Should Behave Like Brands's, enables government leaders to learn from this success to
better engage constituencies and bring the voice of the public back into governmental processes.
Through compelling customer case stories, industry research and examples drawn from the Obama team'ss successful adoption of social media during the presidential campaign, the eBook
supports the President'ss declaration that openness will strengthen our democracy and promote efficiency and effectiveness in Government (President Barack Obama, memorandum dated January
27, 2009).
Long before the 2008 presidential election, Neighborhood America (http://www.neighborhoodamerica.com) has been enabling government to
connect with citizens. The company'ss experience spans all levels of government and its technology solutions have supported rebuilding efforts for the World Trade Center, planning for the
Flight 93 National Memorial, and reforming the Department of Defense acquisition programs.
The current eBook is one of several resources that will be made available to the public sector, in an effort to leverage Neighborhood America'ss expertise to usher in a new era of
governance. To download the eBook, visit http://www.neighborhoodamerica.com/e-books.
About Neighborhood America
Neighborhood America is the only enterprise social software provider to have served the collaboration and public participation needs of government for nearly ten years. The company'ss
experience spans all levels of government and its technology solutions have supported some of the nation'ss largest public outreach projects, including rebuilding efforts for the World
Trade Center, planning for the Flight 93 National Memorial, and reforming the Department of Defense acquisition programs. Honored with the 2008 Codie Award (http://www.siia.net/Codies/2008/winners.asp) for the software industry'ss 'sBest Social Networking Solution's for enterprises,
Neighborhood America'ss ELAvate platform provides government with the Web 2.0 solutions they need - without compromising their need for a secure, enterprise-class infrastructure. Learn
more by visiting: http://www.neighborhoodamerica.com/public.