Corporate sales and marketing people can form a successful alliance, or they can be very contentious. Learn how to encourage a partnership between the two departments in a free online interview at 10 a.m. PST on November 27. Anyone with a computer and Internet connection can attend and submit questions.
Chris Halliwell is the director and cofounder of the Technology Marketing Center (TMC) (http://www.technologymarketingcenter.com
Caltech is one of the most highly regarded institutions of research and education in science and engineering in the world. Its Industrial Relations Center (http://www.starboardventuresllc.com), based in Santa
Monica, California, is a venture capital firm focused on information technology and communications technology companies in Southern California. Starboard will typically make the lead
investment into companies that specialize in enterprise software, Internet, wireless, new media, and new materials.
To watch the interview, go to