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Pangea Media Announces MySpace and Facebook Quiz Applications

Pangea Media, a leader in online quizzes and quiz technology, today announced the launch of its Social Network Quiz Applications. With the availability of these applications, Pangea Media is integrating some of its most popular quiz content and functionality directly into Facebook and MySpace and allowing marketers to incorporate advertising into these applications.

The introduction of Pangea Media'ss social network applications extends the reach of the Pangea Media network and provides users with another opportunity to tap into and engage with its content and to share it across their networks. Advertisers can take advantage of highly effective branding and direct response campaigns across social media channels, as well as Pangea Media'ss proprietary sites.

More than 100 of Pangea Media'ss all-time most popular quizzes are currently available via the MySpace and Facebook Quiz Applications including:

MySpace:

Are You a Control Freak

http://www.myspace.com/Modules/Applications/Pages/Canvas.aspxappId=130076

Which City Should You Live In

http://www.myspace.com/Modules/Applications/Pages/Canvas.aspxappId=126777

Would You Survive a Horror Movie

http://www.myspace.com/Modules/Applications/Pages/Canvas.aspxappId=126774

Where would the Hogwart'ss Sorting Hat Place You

http://www.myspace.com/Modules/Applications/Pages/Canvas.aspxappId=124576

Facebook

The Ultimate Seinfeld Trivia Quiz

http://apps.facebook.com/seinfeld_trivia/

Obama IQ Quiz

http://apps.facebook.com/obama_iq_quiz/

In addition, brands such as Lichido, which teamed up with Pangea to launch Which Mixed Drink are You (http://myspace.com/what_mixed_drink_are_you) on MySpace, are utilizing Pangea'ss applications and reach to promote their products.

This is a great way to get our brand out in front of our target audience with an innovative, engaging format, said Lana Lang, the marketing director for Lichido Liqueur. The custom branding and placement on one of the major social network sites make for a powerful campaign.

Quizzes have proven to be an extremely effective way to target and engage audiences of all types, ranging from teens and tweens to career seekers and movie buffs. Marketers can take advantage of Pangea Media'ss dominant position by integrating campaigns into Pangea Media'ss network and by working with Pangea Media to create a custom quiz application and leverage the company'ss distribution to drive usage. To date, users have installed almost 1.5 million quiz applications and 50 percent of users share results with members of their network.

The launch of these applications, and high number of installs, confirms just how popular quizzes are with all types of audiences, said Seth Lieberman, CEO of Pangea Media. We are thrilled with the initial success of these applications and are excited about the potential they hold for Pangea and its advertisers.

In addition to the Social Network Quiz Applications, Pangea Media'ss network features more than 50 quiz and related Web sites, as well as an iPhone application. In 2008, more than 60 million quizzes were taken across the Pangea Media network. Pangea Media was recently named a finalist for the American Business Awards (Stevies).

About Pangea Media

Pangea Media is a casual entertainment and online advertising company that uses the power of quizzes to bring consumers and marketers together. Pangea operates a network of quiz sites including Quibblo.com QuizRocket.com MyCareerQuizzes.com MovieNachos.com and Dumbspot.com that enables users to share quiz-based content within the Pangea network and through other social media channels. With more than thirteen million unique visitors each month and over 100 million page views per month, Pangea is one of the dominant players in the quiz space. Pangea Media is located in Watertown, MA and can be reached at 1-617-923-0000 or pangeamedia.com.

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