Boutique Welcomes Three New Members in Miami Atlanta and Puerto



Preferred Hotel Group's Boutique brand is excited to announce an agreement with Tecton Hospitality's Desires Hotels division to welcome three incredible new member hotels in Miami, Atlanta and Puerto Rico. Combining distinctive design and exceptional service with modern entertainment options and amenities, The Glenn (opening Dec. 2005) in Atlanta, The Strand (opening Jan. 2006) in Miami and The Water Club in Puerto Rico exemplify the Boutique travel experience.

Lindsey Ueberroth, Managing Director of Boutique, says, "We're thrilled to have established a strong partnership with Tecton Hospitality and Desires Hotels. Atlanta, Miami and Puerto Rico are very important markets for Boutique and will give both business and leisure travelers fresh, exciting options in those destinations." Doug Carrillo, VP of Sales and Marketing for Desires Hotels adds, "We're excited to have these three upscale hotels in our Desires Portfolio as members in the Preferred Hotel Group's Boutique brand. Their reputation for marketing unique and discerning properties will certainly enhance the image of these fine hotels."

Heralded as the city's first boutique hotel, visitors and locals alike are eagerly awaiting the opening of The Glenn in December 2005. Occupying a prime downtown location next to the CNN Center, Philips Arena and the Georgia Dome, The Glenn will undoubtedly be the stylish haven of choice for business and leisure travelers alike. Guests can enjoy a sexy dining experience at BED Atlanta, sister restaurant to BED NYC and BED Miami, as well as take in the city skyline from the hotel's rooftop bar, www.glennhotel.com.

Opening in early 2006 and located on world famous Ocean Drive, The Strand is an innovative 87 room condo-hotel property that creates an inviting oasis of casual elegance sparked with South Beach style. Occupying four buildings, each fully furnished residence features a unique design theme from Tropical to Art Deco, Contemporary to Retro. The new Atlantic Bar & Grill from restaurateur Stephano Fritella is certain to add sizzle to the South Beach scene, www.thestrandonocean.com.

Already a favorite with international celebrities and trendsetters, The Water Club is an oceanfront oasis just minutes outside of San Juan, Puerto Rico. Fusing cutting-edge style with warm island hospitality, the hotel is renowned for its combination of exciting entertainment, gourmet cuisine, relaxing spa options, and thoroughly modern approach toward making business a pleasure, www.waterclub.com.

About Preferred Hotel Group

Preferred Hotel Group is a multi-brand organization that delivers high-performance sales, marketing, and technology solutions to independent luxury hotels around the world. Its key services include expert business consultancy, sales, marketing, distribution, reservations and revenue management. Preferred Hotel Group employs 108 employees in 12 countries.

Preferred Hotel Group services 300 independent hotels in over 50 countries through its brands Preferred Hotels® & Resorts (www.preferredhotels.com), Summit Hotels & Resorts (www.summithotels.com), Boutique (www.preferred-boutique.com) and its connectivity service, Sterling Hotels (www.sterlinghotels.com). The Preferred Hotel Group's website is www.preferredhotelgroup.com.





Boutique Welcomes Three New Members in Miami Atlanta and Puerto