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Pet Owners Benefit from Unique Collaboration Clever Pet Products LLC...

Clever Pet Products, LLC announces the formation of a strategic partnership with Invisible Fence® of Upstate NY to develop a promotional plan that will benefit both companies and their customers alike. Clever Pet Products, LLC is relatively new to the pet product industry, offering pet owners an inventive and unique, fashion-crafted pack for dogs called the Poopsadaisy™, specially designed to Let Your Dog Carry the Load™. Invisible Fence® of Upstate NY is an established, premier provider of the Invisible Fence® and other safety products for pets.



The partnership was developed based on a desire by both companies to expand their customer base and offer their quality pet products, the Invisible Fence® and the Poopsadaisy™, to a larger number of pet owners. The collaboration between the two companies is a natural fit as both companies cater to pet owners, specifically dog owners, who enjoy being outside with their pet.



"This strategic partnership was formed based on developing a business relationship that would be mutually beneficial for our customers as well as our individual businesses," said Bonnie Wetzel, President of Clever Pet Products, LLC. "Invisible Fence® is seeking to expand its existing base of customers and being a new company, we are looking for increased visibility and to broaden our market base; this partnership will help us achieve both objectives."



As part of the partnership, Invisible Fence® has agreed to allow Clever Pet Products give away $100 gift cards with the purchase of a Poopsadaisy™ good toward the purchase of an Invisible Fence® for customers in the Western New York area. They have also offered to allow Clever Pet Products to include promotional materials in their monthly Invisible Fence® battery plan mailer.



In return, Clever Pet Products will promote Invisible Fence® to their customers through the web site, email marketing campaigns and by including the gift card for those who purchase the Poopsadaisy™ in the Western New York area. Both companies feel that their customers will benefit from the unique value of both products.



"We are very pleased to begin this partnership with Clever Pet Products and believe that our customers will be able to directly benefit from our collaboration," said Tony Hettinger, Sales Manager of Invisible Fence® of Upstate NY "We feel that the partnership between our two companies will be beneficial to pet owners throughout the Western New York region."



For more information regarding Clever Pet Products, LLC, visit their web site at www.CleverPetProducts.com. For more information about Invisible Fence® of Upstate NY, visit their web site at www.800bestdog.com/Dealers/UNY/. Those with questions about the partnership can contact Bonnie Wetzel at 585-425-1827.



Clever Pet Products, LLC was formed by a group of women entrepreneurs, Alice Swe™an, Bonnie Wetzel and Michele Nield in January 2005 as a response to a need realized by the three women for innovative and useful pet products. Based out of Rochester, NY, Clever Pet Products, LLC currently sells its products online at www.cleverpetproducts.com and features the highly distinguishable dog waste pick up product called the Poopsdaisy™. Clever Pet Products, LLC is continually developing new and innovative products to help pet owners worldwide.

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