"Word of mouth is the kind of marketing you can do well yourself even in a tough economy," says GasPedal CEO Andy Sernovitz. "We're delighted to give away 15% of our seats to non-profits and small businesses because we admire their entrepreneurial spirit and believe they are hard-working organizations that thrive on word of mouth the most."
The Word of Mouth Crash Course is an intense, one-day workshop designed to teach businesses advanced ethics-based word of mouth marketing techniques, including blogs, buzz, viral marketing, and social media. Participants come away with a customized action plan they can use to engage in word of mouth marketing immediately and without the resources to hire an agency. The course is taught by Sernovitz, a noted expert in the field and author of "Word of Mouth Marketing: How Smart Companies Get People Talking."
In addition to the inaugural session on July 30, the Word of Mouth Crash Course is being taught on September 4 and October 9. All events are held at the Catalyst Ranch in Chicago.
About GasPedal
GasPedal teaches word of mouth. The company's fast, how-to marketing strategies are affordable, easy to execute, and deliver measurable ROI in 60 days. Learn more at www.gaspedal.com .
GasPedal to Give Away Word of Mouth Marketing Scholarships


