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Benchworks to Open 42000SquareFoot eCommerce Business Center



Benchworks, a marketing communications company specializing in brand building for Fortune 500 and other major organizations, announced plans today to open the Benchworks e-Commerce Business Center in response to its dramatic growth over the past three years.







Located in Chestertown, Md., the new 42,000-square-foot Center is being specially equipped to house Benchworks's fulfillment operations. Designed to optimize fulfillment efficiencies, the facility will allow Benchworks to fulfill and ship thousands of packages per day when required by its clients. Slated to open in June, the Center will be staffed by approximately 25 personnel, representing a mix of new employees as well as consolidation of an existing workforce from two other Benchworks locations.



The Benchworks e-Commerce Business Center has room to accommodate further expansion of operations when needed. Each of the past three years, our firm has experienced dramatic double-digit growth, noted Thad Bench, president of Benchworks. We are now in the top 1% of companies in the United States for firms of our type.



In addition to its expansion, Benchworks is making some strategic organizational changes in to ensure that our service levels and 'scustomer-first's approach to relationships remain as strong as ever going forward, Bench noted. The company will now operate three divisions, described as follows:



Benchworks Branding focuses on designing and implementing marketing and sales development programs for pharmaceutical clients and their drug brands. Benchworks has long focused on this sector, having worked with such firms as Shire Pharmaceuticals, GlaxoSmithKline, Wyeth Laboratories and Organon. Benchworks Branding is headed by Melissa M. Johnston, senior vice president, who explained that establishing a separate division devoted to the pharmaceutical industry will help deepen relationships with existing clients, as well as cultivate new business with other pharmaceutical firms.



Benchworks Communications is a newly formed division that focuses on building new relationships with clients in industries other than pharmaceutical. It handles a diverse client base, including leading firms in the residential and commercial real estate field, educational institutions, financial services, consumer product companies, and not-for-profit entities. This new division will be headed by Patricia Cammerzell, who also serves as Benchworks's director of advertising.



Benchworks's third division, Benchworks, provides turnkey product fulfillment services and online e-commerce solutions. Headed by Bill MacIntosh, chief operating officer, this division supports varied marketing initiatives developed by Benchworks for its clients, including direct mail promotional campaigns, customer loyalty programs, and online corporate stores.



Established in 1991, Benchworks is a fully-integrated marketing firm supporting a multinational clientele that includes leading Fortune 500 firms. Services provided by Benchworks include online company stores, customer loyalty programs and CRM initiatives, non-traditional direct mail campaigns, call-to-action programs, custom product development, and fulfillment services. For more information, contact Thad Bench at 410-810-8862 or visit www.benchworks.com.






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