Compucall Web Marketing Ltd., leading web marketing firm announced today the launch of its flagship solution for comprehensive web marketing campaigns as an instrument to boost international businesses.
Utilizing the Compucall solution, your products, services, companies and institutions will be found. The Internet has made it possible to market yourself locally as well as
internationally. It has opened up world markets to you no matter your size or location. Using tools like search engines (Google, Yahoo!, MSN) you can tap the true power of the web and
have your target markets find you, increase sales and lower ad spend.
The old business model of just having a website is not enough anymore in the Web 2.0 (the next generation of the Internet) era, SEO (http://compucall-usa.com/Default.aspxid=127)(Search Engine Marketing) and SMO (Social Media Optimization) are the tools that
you must harness to carve out your niche online and compete in already competitive markets. Chances are that the competition has already started using these channels.
Mr. Ophir Cohen, Compucall Web Marketing CEO will present the Compucall methodology at the 5th Israel Gateway Conference in Tel Aviv, on October 30, 2007.
"Our client's potential customers are using social networks, search engines, reading and writing blogs, looking at wiki's and consulting professional written papers online. The strategy
we are offering is to target each and every one of these touch points thus increasing brand awareness and engaging the audience with the brand hereby driving quality leads & sales. We
focus not only on the acquisition process but also retention and increasing the residual income from the current clientele, using the internet," says Ophir Cohen, Compucall CEO.
The strategy behind Compucall's solution comprises three recurring stages: the Marketing Analysis phase where the firm analyzes the market, the company and its products, the competition
and followed by the composition of the marketing messages and strategy while setting measurable KPI's (Key Performance Indicators). The second phase is the deployment of the plan, while
utilizing a variety of channels such as organic search, paid search, blogging, community marketing and permission email marketing. This phase is geared towards achieving the goals set.
The third phase, and the most important one is the Web Analytics (