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Organic Bug Celebrates World Fair Trade Day through WinningPartnerships

dedicated to unity and with that unity evolves the creation of one voice that has the power to demand positive change; real change to eliminate poverty, reverse the ill effects of climate change and reset the global stage to avert future financial crises.

What began as a grassroots movement over twenty years ago, Fair Trade has developed into an immense trading affiliation contributing to sustainable development in developing countries. Only five years ago the mention of Fair Trade created a look of confusion on the face of most consumers. With the help of non-profit organizations like The World Fair Trade Organization (WFTO), the authentic voice of Fair Trade and a guardian of Fair Trade values, increased awareness has resulted in hundreds if not thousands of businesses all over the world bringing Fair Trade goods to the marketplace.

With the purchase of Fair Trade products, change is inevitable. To get involved simply buy something on World Fair Trade Day (or any day for that matter), buy Fair Trade whether it'ss tea, coffee, chocolate, bananas, sugar, wine, flowers or gifts for any occasion--go to your favorite place to shop and ask where you can find the Fair Trade items you want. If they have it, great! If they don'st, you have started them thinking along the right path! Either way you become an active participant for change.

Take it a step further and attend a World Fair Trade Day Event. Stand united with the millions of voices dedicated to kick-starting a sustainable economy for a sustainable future for the good of all, not just the privileged few. Join world renowned celebrities and leading visionaries like Annie Lennox, Colin MacIntyre, Desmond Tutu, Paul McCartney and many others who support justice and human rights.

Annie Lennox on the subject of world poverty: The long-term solution to poverty does not, ultimately, lie in 'scharity's - it lies in giving people access to opportunity. Fair Trade is absolutely crucial to millions of people whose daily life is a struggle for survival.

World Fair Trade Day is the soapbox demanding transparency and responsibility through fair dealings built on principle. Supporting Fair Trade the rest of the year is the key to building a foundation for generations to come.

As the bright star of consumer consciousness gives way to a new dawn, light is allowed to penetrate and destroy old ways of thinking. Be the change.

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