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Research and Markets The Internet is Reemerging as a Priority Channel...

June 14, 2005 -- Research and Markets (http://www.researchandmarkets.com/reports/c18976) has announced the addition of European eBanking technology strategies to their offering



Recent primary research carried out indicates that the Internet is re-emerging as a priority channel for technology investments in 2005. Coming off the back of the "dotcom gloom" of 2001-3, banks are entering an eBanking technology renewal cycle, to improve the functionality and usability of websites as well as levels of integration with other channels.



This report contains data from interviews with key decision-makers in 100 European retail banks. It also includes IT spending forecasts for 2008 and coverage of all the main Western European markets.



The Internet is becoming an increasingly effective revenue generation tool, although its exact role in distribution strategy will depend on the strategic focus of the bank. Adopting a scenario-based approach to eBanking service design will be crucial in the realization of strategic objectives.



External spend will expand at a CAGR of 9.5%, reflecting increased receptiveness to vendor applications and growing demand for the services of systems integrators and professional services firms as banks seek to achieve greater cross-channel process integration.



With this report you can size your addressable market to 2008. The report will give you an understanding of the key drivers behind eBanking initiatives in Europe over the next few years and give you an insight into the key success factors for technology.



For more information visit http://www.researchandmarkets.com/reports/c18976



Laura Wood

Senior Manager

Research and Markets

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