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The St. Joe Company NYSE JOE and SecondSpace Enter Agreement to Bring...

The St. Joe Company (NYSE: JOE), Florida's largest private landowner and a leading developer of lifestyle communities in Northwest Florida, and SecondSpace, Inc., a leading web-services company that operates www.ResortScape.com, announced today that they have signed a multi-year strategic alliance agreement to create a state-of-the-art web-based marketing and sales platform for JOE's resort and rural retreat products.

Under terms of the agreement, SecondSpace will market JOE resort properties, second homes, home sites and rural recreational retreats on its www.LandWatch.com websites, enabling JOE to connect with new customers from across the U.S. and around the world. JOE will also leverage SecondSpace's patent-pending Lifestyle Search and Discovery platform to match diverse customers quickly and efficiently with lifestyle properties for sale that best meet their needs.

In addition, SecondSpace will power the next generation of www.ResortScape.com and www.ResortScape.com and www.SecondSpace.com.

Forward-Looking Statements

Statements in this press release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, including statements about our beliefs, plans, goals, expectations and intentions. Forward-looking statements involve risk and uncertainty, and there can be no assurance that the results described in such statements will be realized. Such statements are based on our current expectations and we undertake no obligation to publicly update or reissue any forward-looking statements. Risk factors that may cause the actual results to differ are described in this press release and in various documents JOE has filed with the U.S. Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2006.

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