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Pippen Hill Designs Dreamkuddle Garners Accolades for Innovative Design and Multiple Benefits Company Celebrates Eight Key Milestones in Eight Months of Business


May 21, 2005 --
1. Nationwide Availability
Having started with a handful of local retailers, Pippen Hill has expanded its reach to include 33 independent specialty stores across the country and Canada and major e-tailers such as BabyCenter.com and safetots.com.

2. Industry Recognition
iParenting Media named DreamKuddle one of the best juvenile products in the accessory category in 2004, based on feedback from licensed childcare centers, experts and parents.

3. Added Product Benefit
Originally designed as a tool for enhancing quality of sleep, crib-to-bed transitions, and general relaxation, DreamKuddle is also showing great promise in kids with special needs, such as autism, sensory integration disorder and chronic illness. Experts in this area attribute the product's appeal to the soothing and calming effects of its "cocooning" style and animal design.

4. Access to Niche Market
Recognizing its value to kids with special needs, Abilitations has selected DreamKuddle for its Fall catalogue, available this June. Abilitations is a leading supplier of products and information for professionals and parents working with and raising children with special needs. In addition, www.SPDNetwork.org, the primary Internet portal for information about Sensory Processing Disorder, highlights DreamKuddle as a product resource.

5. Successful Partnerships
Pippen Hill Designs donates DreamKuddles to the Children's House at Johns Hopkins Children's Hospital, where they are providing comfort and companionship to children facing stressful medical procedures. DreamKuddles are also donated to the "Holiday of Hope" program of the Kids Wish Network, where they are particularly useful in bolstering body and neck support to children confined to wheelchairs.

6. Renowned Sleep Expert Recommendation
DreamKuddle is a recommended sleep resource by Kim West, a nationally recognized sleep consultant known as The Sleep Lady, and author of Good Night, Sleep Tight.

7. Brand Extension
Pippen Hill introduced DreamKuddle fleece blankets last October, responding to consumer and retailer interest in complementary products to the popular body pillow and huggable buddy. The blankets feature the same whimsical animal designs and soft texture, but are differentiated by the addition of a puffy white cloud motif and a loose "ear" for children to clutch.

8. Online Purchasing
In addition to finding DreamKuddle products at local retailers and major e-tailers, consumers can now order online at our website, www.dreamkuddle.com.